Validation and qualification of new products or services

Key elements of running an innovation project. Detect if, and how it can be commercialized

Readiness model
This model takes you through key elements of running an innovation project and detect if it can be commercialized.

It measures your readiness and gives you critical insights into the gaps you need to focus on, and the competences you need to bring into action.


The results of the evaluation will give you an insight into what needs to be prioritized for this particular product or service to commercialize it successfully.

Optimizing growth, revenue & resources require that you master commercial activities throughout the life cycle.